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Posts created in December 2014

How To Write Interesting Blogs

by Nicole Nelson
Photo Credit: insane_capture via Compfight cc No matter what stage in the journey of blog-writing you're in, you can always improve. You can improve the blog's design, the blog's layout, the blog's themes, the blog's target audience. Today, though,...

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What kinds of content attract visitors to your website?

by Nicole Nelson
Bring visitors to your site like a bee to a flower with great content. Photo Credit: .sandhu via Compfight cc You've heard it preached to you over and over again - not just from us, but from every marketing blog out there. Provide educational conte...

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5 Best Practices for Month-End Reports on Social Media

by Nicole Nelson
Photo Credit: juhansonin via Compfight cc The only way to know if your efforts on social media are working is to track the results. After all, how do you know if what you are doing is working if you don't have numbers to compare it to? If you hav...

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How To Make Your Landing Pages Even Better

by Nicole Nelson
Is there too much turbulence in your landing (pages)? Photo Credit: caribb via Compfight cc Are you using landing pages? For the purpose of the this blog, we're assuming that the answer is "yes." This post is a more detailed look into landing pages...

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Social Media Predictions for 2015

by Nicole Nelson
Photo Credit: tofutti break via Compfight cc With the end of the year creeping closer and closer, it's natural to wonder what 2015 will bring. No prediction is entirely accurate, of course, but we've seen some clues in this last quarter of 2014 tha...

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Top Three Tips for Businesses on Pinterest during the Holidays

by RaeAnne Berndt
With the many social media platforms available for your company's use, it's easy to focus on some and lose track of others. For us, we've lost track of Pinterest. In our regular Twitter, Facebook, LinkedIn and Google+ postings, we let regular Pintere...

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Basics of Landing Pages: A How-To

by Nicole Nelson
Photo Credit: caribb via Compfight cc Remember this post, when I talked about tips for improving your landing pages? That post was meant to be read at an intermediate level, and I promised a basic-level post on landing pages, for those of you just...

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Mastering Tone of Voice in Social Media

by RaeAnne Berndt
Photo Credit: Andy Morffew via Compfight cc As the inspirational Maya Angelou said, “I’ve learned that people will forget what you say, people will forget what you do, but people will never forget how you made them feel.” Why does tone of voic...

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Preparing for the New Year: The Changes to SEO in 2014

by Nicole Nelson
Photo Credit: SEOPlanter via Compfight cc The New Year is almost here, and in honor of ringing in 2015, we're taking a look back at 2014. We saw multiple changes to SEO in 2014, and the changes will alter how you optimize your website in 2015. With...

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How to Write Perfect Posts for LinkedIn

by Nicole Nelson
I've found that LinkedIn is often overlooked as a social platform by businesses. Sure, it's easy enough to establish a company page (according to LinkedIn,  over 4 million companies have LinkedIn Company Pages), but is your company regularly taking a...

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