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Posts created in March 2016

Bolster your Brainstorming: 3 Tips for Generating Effective Team Ideas

by Sam Burns
Sometimes the well runs dry . And it’s an obstacle you have to find your way around ASAP. Inbound marketing is based on the constant generation and flow of ideas for social strategy, content, and campaign vision. As your creative team meets to spar...

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March Madness is Marketing Mastery: What Marketers Can Learn from the NCAA

by Sam Burns
Selection Sunday was yesterday, which means it's time to fill in those brackets. It also means offices, friend groups, and lately, national fantasy sports are engulfed by the NCAA March Madness basketball tournament for the next 3 weeks. From mathe...

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No Sweat Speaking: Useful Steps to Better Presentations

by Sam Burns
*Check* *Check* - the microphone is live and now everyone is looking at you. Public speaking is scary. In fact, the fear of public speaking is the number one phobia – beating out the fear of death. So if some people would rather die than speak in p...

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Is Baseball Getting Boring? MLB’s Inbound Marketing Strategy to Reengage the Younger Generation

by Sam Burns
147 years old is a lot of birthday candles and the unfortunate perception of being outdated. Major League Baseball is financially healthy, but when it comes to relevance in the young, modern demographics, they are falling short. In fact, the MLB...

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