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Posts created in April 2017

When to Host a Webinar

by Hannah Jorgensen
If you've been watching the trends in marketing, you know that webinars have become popular within our field and others. You may have even entertained the idea of holding one. Webinars require a great deal of planning and preparation. If it is entere...

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Misconceptions about Building a Website

by Nicole Nelson
Here at RedMoxy, we build a lot of websites. After all, for more businesses these days, a website is the online calling card for the company. Many times, the website is the first "face" of the company that a person sees. All this means one thing: a w...

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RedMoxy Minute: The #1 Misconception About Building a Website

by Nicole Nelson
There's plenty of misconceptions about building a website that we hear on a weekly - if not daily- basis. In fact, we hear so many misconceptions that I wrote a whole blog post about it on Friday. Check out the entire post here.  Today, though, is a...

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How to Host a Contest

by Hannah Jorgensen
Competition is part of our human nature. As a marketer, you can tap into this urge to compete and win by hosting a contest. Contests can generate leads for your company and expand your social media presence. Are you dissatisfied with the lack of buzz...

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Marketing a Niche Business

by Nicole Nelson
When you work in the marketing department of a niche business, it can seem like you're not making headway. It can seem like all your efforts are for naught. While I completely understand your predicament, I do have a rebuttal for you: the challenge o...

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Optimizing Your Facebook Page for Your Business

by Nicole Nelson
It's not enough to simply have a Facebook page. You should be constantly improving it, optimizing your Facebook page for your business. When your Facebook page is a well-oiled machine, it acts exactly as it is supposed to: piquing people's interest i...

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Social Media Strategies for Events

by Hannah Jorgensen
Social Media Strategies for Events Social media has become a vital tool for the organization and promotion of events. Almost 25% of traffic to ticketing and registration pages for events comes from social media platforms. This is only one way to us...

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RedMoxy Minute: Social Media Marketing for Events

by Hannah Jorgensen
This edition of RedMoxy Minute discusses how to leverage social media for the organization and promotion of your event, before, during, and after it. Make people excited to attend! Through the power of social media and the buzz you can create through...

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Writing Content that Reflects Your Company's Values

by Nicole Nelson
We've talked about "tone" and "style" here on the blog before, but never in regards to writing content that reflects your company's values. Every time you publish a piece of content on behalf of your company, whether it's a blog post, social media po...

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Keeping Your Company's LinkedIn Page Fresh

by Hannah Jorgensen
By now, you have most likely been told that your company should have a LinkedIn profile. So you created one. Done. You use it for networking and you regularly post content. That's great. However, you should be making the most of your presence on...

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