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Posts created in June 2017

10 Steps to Optimize Your Website for Mobile

by Nicole Nelson
Two years ago, we wrote a blog titled "10 Easy Steps to Ensure the Mobile Optimization of Your Website." We started off that blog with this: Did you know that more than 75% of all Americans who use the Internet – ages 18 and up – now access the Worl...

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Key Components of a Great Blog Post

by Nicole Nelson
In case we caught any of you as newbies to the blogging game, here’s a quick elevator speech of what blogging is and what it does for your website. A blog makes your website more dynamic by automatically injecting new content every time an articl...

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Finding Creative Writers Throughout Your Company

by Nicole Nelson
If you're the "content writer"at your company, you know a thing or two about writing. Duh. But, with that title comes a lot of responsibility, doesn't it? Sometimes, it can feel like your feet are to the fire, what with all the content you need to co...

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An Unconventional Guide to Marketing

by Nicole Nelson
It's Friday, so things are getting a little crazy up in here. Today, we're taking off our marketing caps and shaking things up with an unconventional guide to marketing. Forget everything you've ever learned about marketing for the next 10 minutes. (...

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Build Your Followers on Instagram: 8 Tips You Should Implement

by Nicole Nelson
Did you know that six in ten online adults have Instagram accounts? That there are over 600 million Instagrammers and that 400 million of that 600 million are active every day? It's a popular platform (understatement of the year). If you'd like to ta...

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RedMoxy Minute: An Unconventional Guide to Marketing

by Nicole Nelson
After a short hiatus, we're back with a brand-new RedMoxy Minute! Last Friday, I revealed some unconventional tips in a new guide to marketing, appropriately titled "An Unconventional Guide to Marketing." I don't want to reveal too much right here, a...

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How to Improve Your Instagram Feed

by Chloe Harbach
People love the 'gram, and we are no exception. Instagram marketing has taken off with organizations utilizing this social media platform to further their businesses. Perhaps that is because it feels so personal and interactive. No matter the reaso...

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Why Color Matters in Marketing

by Chloe Harbach
If you are looking to rebrand or drive your branding further, it is critical that you think about what colors you are going to be using for your next venture. Keep in mind that color psychology in marketing is not a hard science, and that personal ex...

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How to Use Color Psychology in Marketing

by Chloe Harbach
If you’ve been following our blog, you have a basic understanding of some of the emotional responses that are believed to be associated with specific colors. If you are feeling out of the loop, take a look at our last blog on color psychology here. T...

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How to Use Storytelling to Build Your Brand

by Chloe Harbach
Whether your brand has been around for years or you are starting a new company, using storytelling to build your brand is a great strategy for spurring your business toward success. There are so many brands in the market today and so many that do the...

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