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Posts created in March 2019

The Backbone of Your Website: How to Choose a CMS for Your Industrial Sector Website

by Nicole Nelson
A hot topic of recent years has been how important the spine, or backbone, is in one's overall health. The same is true for your website's CMS. The CMS, or content management system, is the backbone of your website in the sense that the CMS dictates...

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B2B Website Imagery: Should I Use Custom or Stock?

by Logan Schroeder
Here’s one thing we can all agree on: Visuals are crucial to successful content. Without some type of imagery, color, or generally creative content, one will be hard-pressed to truly capture the attention of the audience and influence them to act acc...

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Make Your Blog Work Harder: How to Reuse Blog Content

by Nicole Nelson
If you think about the vast number of days stretching out before you, seemingly into eternity, countless and never-ending, and you remember that for each one of those days, your company's website should have a new blog post going up...well, you might...

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Five Tricks to Writing a Strong Meta Description

by Logan Schroeder
It seems the concept of Search Engine Optimization is constantly discussed – and rightfully so. Truthfully, it’s difficult to discuss creating great websites and publishing top notch content without SEO being part of the conversation. After all, SEO...

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How Often to Post on Social Media as a Manufacturing Company

by Logan Schroeder
Let’s be honest – you didn’t really think you were going to click this article and find the perfect answer to how many times you should post on social media, did you? If not, great! But, if you did, that’s okay, too. If there were the perfect number...

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Does Video Have a Place in B2B Marketing?

by Logan Schroeder
The use of video has become not only a more common marketing technique. It’s exploding onto the scene. According to one study, marketers making use of video get 41% more web traffic than those who haven’t implemented the video platform yet. Perhaps w...

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Top SEO Updates for 2019 You Need to Know

by Logan Schroeder
Google and other search engines are constantly coming up with new ways to filter content and maximize Internet user experience. This has certainly not changed in 2019. Organizations with the best SEO rankings are going to be on top of this, though, a...

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