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5 Effective Ways to Improve Your LinkedIn Profile

posted March 16th 2015, 8:00 am by Nicole Nelson

How to Write Perfect Posts for LinkedInHow's your LinkedIn profile looking these days? If you haven't updated your profile in months (or maybe even years?), it is high time that you did. We've got 5 effective ways to improve your LinkedIn profile for you this morning, so log in to you account and get ready to start the updates!

5 Effective Ways to Improve Your LinkedIn Profile

1. Update your LinkedIn profile photo with a professional headshot.

You only have one chance to make a virtual first impression, so make it a good one.

2. Include keywords

Where to include keywords? In your headline, summary, specialties, experience: job titles, experience: job descriptions, recommendations and skills. What kind of keywords should you include? Take a look at profiles that have a similar job as yours. What words do they use? Also include the products and services of your current company - it'll help your company appear in search results, too.

3. Upload media

Show off your best works with videos, slide shows, image galleries, testimonials and more. You're marketing yourself here - make yourself look great!

4. Match your company branding

Make sure the company branding you have on your profile is the accurate branding, especially with the company logo and company description.

5. Add connections

You know more people now than you used to. Add all your new in-life connections.

Those are our top 5 effective ways to improve your LinkedIn profile, but we're not through yet...

Bonus!

We have one more tip for you. Now that your profile is effectively improved, begin participating on LinkedIn. Begin by simply liking or commenting on status updates. Eventually, work your way up to sharing your own status updates. Invest in LinkedIn - it's a vital portion of your personal branding.

If you're looking for more ways to improve your LinkedIn strategy, both for your personal page and for your company's page, check out PowerFormula. It's a great resource to have at your fingertips!


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