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Posts by Sarah Joers

Hashtag Your Business

by Sarah Joers
Photo Credit: mag3737 via Compfight cc When it comes to using social media, it is highly essential for readers to view your content and be able to access it conveniently. The hashtag is not just for Twitter anymore, but has taken flight from its...

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Interest for Pinterest?

by Sarah Joers
Does your company have an interest for Pinterest? If your answer to that question is currently a no, I would strongly encourage you to reconsider…and quickly. Pinterest has indeed become one of the best media marketing tools for businesses to use. Th...

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Getting on the Right Track with Mobile Marketing

by Sarah Joers
It’s no secret that today we have the world in our hands: small cellular devices that give us the power to do practically almost anything. Chances are, you might even be reading this blog from your phone as we speak (am I right?). As a matter of fact...

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Top 5 Ways to Enhance your Blogging Traffic

by Sarah Joers
Give your company a voice. Blogging can be much more than just a simple soapbox for your company. It can be the turning point in terms of gaining avid followers and increased site traffic. As a matter of fact, 60 percent of businesses who blog attra...

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Maintaining a Positive Company Culture

by Sarah Joers
Have you ever stopped to think about what makes your company a positive place to work at? Is it your boss, your code of ethics, or simply the nice office coffee that gets you up and running in the morning? Or rather, something more overreaching? A co...

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Using Twitter as a Marketing Tool for your Business

by Sarah Joers
Just because your business may be on multiple social media platforms, does not necessarily mean that you are headed in the right direction. Using Twitter as a Marketing Tool for your Business A lot of the time, media management might get pushed t...

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Video Marketing: 5 Simple Steps

by Sarah Joers
Recent studies by the Microsoft Corporation indicate that the human attention span has dwindled from a mere 12 seconds, to a skim 8. With so many different marketing stimuli available to observe, it can be hard to stand out in the crowd. We have bec...

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Choosing Your Next Blog Topic

by Sarah Joers
When it comes to managing your company blog, it can be easy to develop the ever so dreaded writer's block. We’ve all been there. Rather than being tongue, tied, or at a loss for words, try some of these helpful tips to stimulate your creative mind. W...

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Facebook Marketing Tips and Tricks

by Sarah Joers
Facebook has been around for almost 12 years. WOW. After all of this time, you may think you have mastered the art of “Facebooking”, but then again, maybe not. The media world is ever changing. Similarly, as consumer interests and desires change,...

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Using Color in Web Design: Part 1

by Sarah Joers
  When it comes to website design, colors play an integral part to a cohesive layout. Colors have the power to draw attention, evoke emotion, and persuade others. Using color on your web page is more than just a visual choice, but rather a...

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