TikTok has taken social media by storm. From funny and cute pet videos to influencers, musicians, and comedians, TikTok caters to them all. Marketing is no exception. TikTok advertisements and content fold seamlessly into the reel of short videos, ma...
In marketing, public relations, advertising, and any professional field, it can be challenging to write creative content. Once you have found a campaign or style that is successful, the task of producing new content feels daunting. Consumers want the...
The Internet and social media have created an overwhelming source of information. Every time you open your computer or scroll through your phone, there are advertisements, articles, videos, and links to even more content that are all vying for your a...
What does search engine optimization have to do with marketing and public relations? With marketing and public relations being two core branches of your business, it is vital to promote your company, products, and services while also maintaining good...
As we are well into the new year, it is best practice to look into the marketing trends for B2B that have taken off since last year. Staying up-to-date with the current B2B marketing trends will enable you to evaluate your marketing strategies and ev...
Our lives are run by social media. Whether you post updates on Facebook or watch videos on TikTok, social media is integrated in your life in some form or fashion. In order to help your company reach its target audience, you need to communicate in a...